Facebook has long had a reputation for secrecy surrounding how it handles user data. However, in a bid for transparency to mark Data Privacy Day this week, the company released its own privacy principles for the very first time.

“Facebook has invested for many years in our privacy protections and controls for [users],” Facebook policy manager Emily Sharpe told Fast Company. “Data Privacy Day is a really nice occasion for us to reach out to people who use our services . . . to be transparent about how we use their data, [and] to make sure they are able to use our services in a way that’s clear and easy.”

Some of these principles include “we give you control of your privacy,” “we design privacy into our products from the outset,” “we are accountable,” and “you own and can delete your own information.”

This highly public release of info also proceeds the introduction of Facebook’s Privacy Center in a few months. The company was compelled to create a Privacy Center because of legislation it’s facing in Europe; the tool will serve as a one-stop shop for users to control their own privacy settings, and it was created with feedback from users and experts alike.

This is all part of a fairly obvious effort by Facebook to win back user trust, but no matter the company’s reasoning, it’s undeniably a good thing to educate users about their own privacy.