Despite facing nearly endless privacy controversies, Facebook remains committed to pushing the boundaries of technology that some perceive as invasive. For instance, Facebook VP Andrew Bosworth told a group of employees this week that the company is weighing whether or not it should include facial recognition technology in its upcoming smart glasses product.
There is already legislation on the books in many states that controls this technology, as many lawmakers and experts are (rightfully) concerned about its privacy implications. That’s why Facebook isn’t sure it can include this tech in its products — even though it would no doubt help the company gather even more of our data.
“Face recognition… might be the thorniest issue, where the benefits are so clear, and the risks are so clear, and we don’t know where to balance those things,” Bosworth said after an employee asked him about whether users will be able to make their faces unsearchable. “Face recognition is a hugely controversial topic and for good reason and I was speaking about was how we are going to have to have a very public discussion about the pros and cons.”
While it may seem like Facebook is genuinely concerned about this issue, the fact is that the company is mostly worried about legal consequences. As usual, the actual privacy of its consumers comes second.
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